FOR IMMEDIATE RELEASE
The First Ever Canadian Manufacturers Cup
Brigden, ON, (Wednesday, August 3rd, 2016) – Since the beginning of motorsports manufacturers have been competing against each other to be the best at each discipline of racing. This push and pull battle of domination has created some of the best motocross action that a race fan could ever ask for. What the fans don’t see is that manufacturers often struggle housing teams from year to year with budget dollars soaring into new heights. Jetwerx International has realizes this problem and has stepped up to help by creating the first ever Canadian Manufacturers cup.
Teams and riders will be scored on there real contribution to the sport and how well there riders do both on and off the track through their social media, team appearance, team results and being involved in the Starlight Foundation Axtour outreach program. Through the power of Hookit.com a long time partner of the Arenacross Tour we are able to track what a rider, team and manufacturers do to not only better there exposure but to help the sport.
“Hookit is excited to be partnering with the Canadian AX Tour”, said Scott Tilton, CEO of Hookit. “We will provide an extra level of tracking and data analytics to really showcase the value the racers, teams and tour are driving for the manufacturers throughout the season.”
“This has been a long time coming, as a promoter I realize we need sustainable growth and to do so we have to make some pretty big changes in the way we do promotions in Canadian motorsports. We have created a program with our long time partners hookit.com that measures exposure and return on investment in real time. This will help the series, riders, teams and manufacturers grow, along with getting paid back for there effort. I believe it is the first program of its kind and the future of promotion.” says Justin Thompson CEO – Jetwerx International Inc.
Jetwerx plans to take small steps in this program over the next few years to make sure it is accomplished to its fullest and becomes a norm for motorsports promotion in Canada.
For more information about the Arenacross Tour, please visit: The official website of the 2016 Canadian National Arenacross Tour is www.arenacrosstour.ca. For all media requests, please contact Media Relations via e-mail at firstname.lastname@example.org.