Contour Granted Meaningful New Patents Covering Wireless Connectivity

Key  Patents  to  Significantly  Impact  Contour’s  Position  in  Action  Camera  Market

PROVO,  Utah  –  January  15,  2015  –  Contour,  LLC  today  announced  that  it  has  added  two  meaningful  patents  to  its  already  robust  portfolio  of  utility  and  design  patents  and  patent  applications.

The  company’s  recent  receipt  from  the  United  States  Patent  Office  of  two  wireless  connectivity  patents  further  solidifies  Contour’s  place  as  a  leader  in  the  fast  growing  segment  of  action  camera  consumer  electronics,  which  it  has  helped  to  pioneer  since  2004.    Contour  has  been  an  innovator  of  ‘firsts’  in  many  critical  action  camera  categories  including:  first  with  1080p  HD;  built-­?in  GPS;  wireless  connectivity  to  a  remote  device  such  as  a  smartphone;  rotating  lens;  and  one  touch  instant-­?on,  which  enables  nearly  double  the  battery  life  of  many  other  action  cameras.

The  newest  patents  relating  to  Contour’s  wireless  connectivity  are  U.S.  Patent  Nos.  8,890,954  and  8,896,694.

“Contour  is  and  continues  to  be  an  innovator.  Now  we  are  able  to  marry  our  innovations  with  issued  patent  protection.    This  adds  further  validation  to  our  inventions  and  most  significantly,  will  allow  us  to  more  fully  capitalize  on  these  innovations,”  said  James  Harrison,  Chief  Executive  Officer  of  Contour.

A  substantial  portion  of  the  current  action  camera  market  utilizes  wireless  connectivity  between  the  camera  and  a  remote/mobile  device  to  preview  and  control  what  is  being  recorded.

Contour’s  management  anticipates  that  these  patent  rights  present  a  significant  opportunity  for  Contour  and  will  significantly  increase  the  revenue  and  enterprise  value  of  the  organization.  “Certainly,  one  would  have  to  maximize  the  value  of  such  a  key  feature  as  wireless  connectively  inherent  to  these  patents.  Most  action  camera

makers  charge  an  average  premium  of  $60-­?$70  for  that  feature  alone,”  stated  Ken  Kaufman,  President  of

Contour.

About  Contour

Based  in  the  heart  of  Utah’s  Wasatch  Mountains,  Contour  is  a  pioneer  of  the  Point-­?of-­?View  (POV)  camera  market.  Contour  cameras  have  been  long  known  as  simple  to  use,  dependable  products.  Defined  by  a  “form  follows  function”  philosophy,  Contour  cameras  feature  a  sleek,  low-­?profile  design,  easy  to  operate  controls  and  a  secure  and  durable  proprietary  rail  connection  system.  Whether  in  the  water,  snow,  dirt  or  flying  through  the  sky,  the  world’s  top  adventurers  choose  to  tell  their  stories  using  Contour.

Press  Contact:  Contour,  LLC

press@contour.com

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